Choose the right cloud storage backend for your backup infrastructure
Provider: Cloudflare, Inc.
Launched: May 2022
Type: Zero Egress S3-Compatible Object Storage
Website: cloudflare.com/r2
Cloudflare R2 Storage disrupts the cloud storage market by eliminating egress fees entirely—the "R2" name referencing "Really eliminating Request and Egress fees." Built on Cloudflare's global network spanning 320+ cities, R2 provides S3-compatible object storage with zero bandwidth charges regardless of download volume. This pricing model fundamentally challenges AWS and challenges the "egress tax" that locks customers into expensive cloud providers.
R2 leverages Cloudflare's massive global network infrastructure, originally built for CDN and security services, to provide object storage with automatic geographic distribution. Data stored in R2 can be accessed through Cloudflare's edge network, enabling low-latency delivery worldwide without managing multi-region replication. The platform's S3 API compatibility ensures seamless migration from AWS while eliminating the $0.09/GB egress fees that make AWS storage difficult to leave.
As part of the Cloudflare ecosystem, R2 integrates naturally with Cloudflare Workers (serverless compute), Images (optimization), and Stream (video platform) for complete application development. For backup use cases, R2's zero egress policy enables unlimited disaster recovery testing, frequent restore verification, and worry-free recovery scenarios that would cost thousands on AWS.
Absolutely no charges for downloading data. Full disaster recovery costs only storage, not bandwidth.
Data automatically distributed across Cloudflare's 320+ city network for low-latency worldwide access.
Native S3 compatibility enables migration from AWS without application changes or custom integration.
Process data with Cloudflare Workers at the edge, enabling backup verification and transformation workflows.
10GB storage, 1 million Class A operations, 10 million Class B operations free monthly.
Encryption at rest and in transit included. Integrate with Cloudflare Access for zero-trust security.
Trigger Workers on object uploads for automated backup verification and processing workflows.
Serve content directly from R2 through custom domains with automatic CDN acceleration.
FREE
All data uploads to R2 are free, enabling unlimited initial backups and incremental updates.
Straightforward storage pricing. Add zero egress for true total cost.
Download unlimited data without any charges. No fair use policies. No hidden limits. Completely free.
💡 This is Cloudflare's competitive advantage—eliminating the "egress tax" that made AWS sticky.
Example: Typical backup operations (1,000 files uploaded, 100,000 files listed, 500 files downloaded) = ~$0.006/month in request costs
Scenario: 10TB backup storage, 100GB monthly uploads, 2TB monthly disaster recovery testing
Compare to AWS S3 with 2TB egress: $236 storage + $184 egress = $420/month
Annual savings vs AWS: $3,185 — and unlimited testing/recovery without worry!
R2 works with standard S3-compatible tools and applications:
Cloudflare R2's zero egress pricing removes the anxiety from disaster recovery planning. Organizations can test recovery procedures monthly, quarterly, or even weekly without accumulating massive bandwidth bills. This encourages best practices that would be financially prohibitive on AWS—where a single 100TB recovery test could cost $9,000 in egress alone.
For organizations already using Cloudflare for DNS, CDN, or security services, R2 integrates seamlessly into existing workflows. Cloudflare Workers can process backup data at the edge, enabling verification workflows, format conversions, or selective restoration without moving data through expensive compute instances.
R2's competitive advantage comes from Cloudflare's unique position as a network provider rather than traditional cloud vendor. While AWS, Azure, and Google Cloud profit from data lock-in through egress fees, Cloudflare's business model doesn't depend on keeping customer data captive. This architectural difference translates to fundamentally lower costs for workloads requiring data mobility.